Calm Out Of Chaos is a London based brand, born out of an idea to make responsible shopping easier.

We feel that within the fashion industry, there is still a huge divide between making ethical and aesthetic choices, and our aim is to create premium clothing that ticks both boxes. With extensive experience in womenswear production, we do all the hard work for you by taking into consideration the planet (and our effect on it) throughout the production and delivery process.

We wanted to ensure that where possible, we support other small UK businesses rather than offshore the entire production process. Our CADs, tech packs, patterns and samples were made by local businesses and our garments are made at a small factory in London. Although it can take longer to source local products, the end result is a product that is truly kinder to the environment - as opposed to trying to greenwash our audience without following through on all aspects of the production and delivery process.

Fabric

  • We buy our fabric exclusively from European stocks, and our production runs are carefully managed to eliminate waste

Trims & Labelling

  • We have sourced fisheye buttons that are produced in the UK using traditional techniques and processes. They are made from 96% milk casein and are biodegradable, sustainable and fully traceable

  • Our back neck labels and size labels are printed on polyester damask, which is made from 50% recycled yarns. They are also Oekotex Standard 100 certified

  • Our washcare labels have been designed and printed in the UK

  • Our swing tickets are printed on 100% recycled material and hang on 100% natural, biodegradable and compostable cotton twine; both are made in the UK

Packaging

  • Our thank you cards are printed in the UK on 100% recycled material

  • Our vegan logo stickers are printed in the UK on 100% recycled waste paper and are biodegradable

  • We send all our orders out in Kraft mailers which are recyclable, biodegradable and compostable, and our sets are wrapped in tissue paper which is compostable; both products are from a UK supplier

Designed, made and packaged in London to ensure a minimal carbon footprint, our collection is not trend driven; instead, we focus on functional pieces that are designed to last.